Sell My Real Estate came to us with a clear ambition, to flip the real estate experience in favour of sellers. From naming and brand identity through to a fully custom platform, we helped them shape a business that simplifies the process of selling property without the traditional agency fluff. We began by crafting a straight-talking brand built on transparency and trust. The name says what it does. The identity feels confident but never cold, with clean typography, bold colour, and a tone that sounds like a friend who knows their stuff. Once the brand was locked in, we designed the full product experience, a digital platform where sellers can list their property, get matched with agents, track their listing performance, and manage the entire sales process from one place. Our focus was on clarity, speed, and control, both for the seller and for the agents managing listings behind the scenes. The result is a brand that stands out in a crowded space and a product that genuinely empowers people to sell smarter.